"Hiding" in your communications: When it's harmful

While you may know me as an expert communicator, what you may not know about me is that I am also an expert hider. It has taken me years to develop messages about my services, to have a website that I am proud of, to be able to write and stories like this - and a lot of that time and energy was spent waiting, overanalyzing, rehearsing, pretending. Knowing one needs to communicate well and committing oneself to the hard work of doing it consistently are two different things.

Like me, the organizations I work with often recognize that communication - among internal teams and with the communities they are a part of - is one of the greatest obstacles they face as they seek to grow their impact. Some are willing to face this challenge, but many may not achieve the results they seek. It is just so tempting and easy to stay safe within the echo chambers we are already in...

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